Attracting Ideal Clients

Success Secrets: Express Gratitude to Attract More Positive Outcomes

One of the qualities you need to possess to build a successful business is gratitude. You will benefit by being grateful for what you have in your life and in your business. It’s easy to focus on the negative. It can be hard to focus on the positive.

Make it a habit each day to express gratitude for what you have. You can do this alone and in silence or however you want. When you acknowledge what you already have that you appreciate, you are more likely to attract similar things into your life.

This practice also works with clients. Express gratitude for the clients you have. It’s also worthwhile to acknowledge your clients with thanks. Send them a thank you card. Send an ecard. Send a gift. Find some special way to say thanks for their business.

Express Gratitude to your Clients!

Take time to express gratitude and you will live a richer life. You will have riches that extend beyond wealth.

Attraction Marketing Secrets: How to Use Email to Generate Leads and Earn Sales

Email marketing is one of the most cost effective strategies to communicate your message to prospective clients. Building a permission based email list is a great strategy to leverage the internet.

You can create short text based email messages or very professional, graphic laden messages. There are benefits to each.

Here are some quick tips to make your email messages more effective:

1. Develop a communication schedule

When you first get started, you can skip this step. But, the more messages you send, the more it becomes necessary to schedule your email communications so you don’t over-market to your list.

Use a word processing file or a spreadsheet to list the days of the month, your target audience and the message. Then, make a note when you email the message.

2. Write compelling email messages

Many of the top internet marketers use short text email messages to market their products online with great results. You can use the same strategy.

Send Email Messages Consistently to your List!

You can also use an email marketing tool like Constant Contact to send professional looking email messages. Keep your messages simple and send them consistently. The more complex the email, the harder it is to maintain over time. If you create an ezine, don’t add make it too long. Keep it simple and people will be more likely to read it.

3. Include a strong call to action

The purpose of a promotional email message is to drive traffic to a web page. Don’t worry about making the sale. Just get the click. Keep the copy short and compelling and then lead your prospect to a website.

4. Schedule messages for maximum response

When you send a message may be as important as what’s in the message. Most people receive too many email messages and don’t open all the messages they receive. You need to time your message to go out when you expect people to read it. Some people think Tuesday is a great day to send messages. People are caught from their Monday email and might be more likely to open a message with a compelling subject line.

One of the most important elements for having someone open an email message is the subject line. Make the subject line interesting and enticing.

5. Track your results and make adjustments

Marketing is an art as much as it is a science. If you want to increase your results, you will need to track your results and make adjustments along the way.

Many of the top marketers in the world use email to generate sales online. You can use email marketing to grow your business. You can use it to develop trust and rapport, offer special discounts and generate sales online.

Rick Cooper
The Attraction Marketing Expert
Sales and Marketing Success Coach

Join me for a Free Teleseminar on December 30th:

How to Market your Business Online

Click here for more details:
http://bit.ly/3EhOB5

Success Secrets: Set Annual Goals

Successful people set annual goals. They set a lot of goals, but in particular, they set annual goals. New Year's Resolutions are a form of annual goals, but they have limitations. If you want to truly make progress in your life and in your business, then sit down each year and write down your goals for the next year.

What do you want to accomplish in the next year? How much revenue do you want to generate? What income do you want to earn? What major projects do you want to implement? How many followers do you want on Twitter?

Questions steer focus. When you set goals, you begin a process of asking yourself questions which will lead you to answering them.

Read your Goals Daily!

Make your goals specific and timebound. Make them achievable, believable and conceivable.It's okay to set stretch goals. Some people call them Big, Hairy, Audacious Goals (BHAGs).

Keep your goals in front of you. Review them often. Ask yourself how you're going to achieve your goals.

Join me for a Free Teleseminar on December 29th, 2009:

Set Powerful and Strategic Goals for 2010

Click here to sign up or learn more:
http://bit.ly/7vRNFK

Success Secrets: Set Goals to Accomplish Amazing Results

If you want to accomplish amazing results, then you need to set goals. This is one of the single best ideas to building a successful business. You get what you focus on. And goals allow you to focus on moving forward in your business.

There are few other strategies as powerful as writing down your goals for what you want to accomplish. Set goals. Remember the ABCs of goal setting. Goals should be Achievable, Believable and Conceivable.

A goal is a dream with a deadline. So, make sure goals have a deadline.

Here are a few questions to ask yourself: What are your goals? What’s your most important goal? What are you doing to accomplish it?

Where are your goals? Here’s another quick tip for you. Write your goals in your journal. This is a great place to keep your goals.

Focus on your Goals Every Day!

I have a challenge for you. I encourage you to read your goals at least once a week. And ideally, read them daily.

This will accelerate your performance and increase your results.

Leverage the Power of Intention - Part 1

The Power of Intention is a powerful force that can help you massively increase your results! Are you ready to set powerful intentions?

What do you intend to do? Do you usually accomplish what you intend to do or do you fall short? Intentions are powerful. It's a mistake to set intentions and fail to follow through. It diminishes your personal power.

So, what is an intention? An intention is a desire for things to be a certain way or for you to act in a certain way. The amazing thing is that if you believe and have faith in your intentions, they will often come true in a mysterious or magical way. This is due in Iarge part to the law of attraction.

Start Small - Set an Intention to Have a Cup of Coffee!

When should you set intentions? Intentions can be set on a daily basis. You can start small and work your way up. For instance, you could have an intention to have a cup of coffee. That will lead you through a series of steps to obtaining that cup of coffee. But, it started with the intention.

In Part 2 of this post, I'll share how to set powerful intentions!

Set an intention now to learn more. To help you get started, I'm giving away books.

Click Here to Find Out How to Win Books

Rick Cooper
Sales & Marketing Success Coach

Success Secrets: Persistence

Building a successful business takes a lot of effort and it takes persistence. If you want to run a business that you’re passionate about and that generates a profit, you need to be in it for the long haul.

The Challenge:
The challenge is that it’s too easy to give up. Even though you want something, it doesn’t mean you will be able to accomplish it easily. I’m in favor of adopting a positive mindset. At the same time, you need to be realistic.

Jim Collins, in his excellent book, Good to Great, talked about Confronting the Brutal Truths. That means recognizing the problems in your business and doing something about them. You need to make some hard decisions from time to time to keep moving forward.

Failure is part of success. Not everyone succeeds on the first try. The important thing is to stay in the game and keep playing.

Your Opportunity:
If you are willing to persist, you will eventually win. You will experience success along the way. One of the ironic characteristics of success I have noticed is that you can experience success and failure on the same day. You can receive good news and bad news at the same time.

One of my success coaches Andrew Barber-Starkey explained the importance of celebrating your successes. You need to acknowledge and reward yourself for your successes. That will encourage more success in the future. Reward what you want to see more of.

Persistence is one of the keys to success and I encourage you to keep going even if you need to make some adjustments along the way.

Rick Cooper
Sales & Marketing Success Coach

Click here to Book a Free Coaching Session

Partner with People to Team Up and Increase your Success

One of the strategies that has made me successful is to partner with people. Building a business takes time and effort. As a solopreneur, there's a lot of work to do. You can delegate tasks, but it can be challenging to hand off the right tasks.

If you want to increase your results, look for opportunities to team up. I value people and look for people to partner with. I have been fortunate to find many other entrepreneurs to work with over the last 6 years.

I have gained value from working with coaches and mentors. I have also gotten a lot of value from the relationships I have developed with my fellow business owners.

I recently teamed up and wrote a book with Joy Klepac, Todd Lay, Sonika Tinker, Brian Brunckhorst, Linda Distler and Keith Huggett.

The book is called Seize your Opportunities. It's a collection of tips, strategies and stories to help you identify opportunities to help you succeed in your business.

Seek Out People You Can Partner With!

Who can you partner with? How would you benefit from developing relationships with other business owners?

I encourage you to actively seek out people you can partner with. It can make all the difference in the world!

Click Here to Get your Copy of Seize your Opportunities

Create Value for Clients

If you want to get more clients and grow your business, look for ways to create value for clients. I love owning my own business. As an entrepreneur success coach, I work with entrepreneurs who want to grow their business. I love being able to help people.

What can you do to create value for clients? Look for ways to provide information and resources that will help clients and prospective customers.

Set an intention now to look for ways to add value on a regular basis. This one of the true joys of entrepreneurship: the ability to leverage your creativity to help others.

Here are 3 quick ways to add value to clients:

1) Share a blog post

The internet today provides a wealth of information. Make a list of blogs you want to regularly visit. Take time each week to look for blog posts and then share them, on social media or through email.

2) Share a resource

If you want to be useful to other people, then start looking for ways to solve other people's problems. Look for websites, tools and resources that can help to solve a common challenge. Then, be open to sharing when the opportunity arises. Some of the common challenges facing businesses today are rising debts, healthcare, employee morale and a need for new customers. Create value one-on-one when talking to people are one-to-many through email, blog posts, articles and other means.

Look for Opportunities to Share your Specialized Knowledge!

3) Share a tip

You are an expert. You know something that other people don't. And you can share that information to help other people. Look for opportunities to communicate the specialized knowledge you have. This will help to position you as an expert and increase your visibility. Keep it simple. When I post to my blog, I typically share 3 tips or strategies. People have limited attention. You have to grab their attention and communicate something they can easily remember.

What can you do to create value for people? As an entrepreneur, you have the capability to help others by providing a solution to a common problems. Seek out opportunities to help others and your business will grow!

Rick Cooper Featured on Michael Michalowicz's TPE Blog!

It's always an honor to receive media attention. Publicity is one of the best forms of visibility. What are you doing to get publicity to increase your visibility?

I'm excited to announce that I was featured on Michael Michalowicz's Toilet Paper Entrepreneur (TPE) Blog! Michael is a nationally renowned author and media darling. He has a huge following and I'm excited to have the opportunity to share a marketing strategy that can help them.

Use Teleseminars to Grow your Business!

Michael posted an amazing collection of 115 Marketing Strategies for Small Business on his blog. Look for #96, Teleseminar Gold, contributed by Rick Cooper, The Attraction Marketing Expert. This is a great strategy for Coaches, Speakers and Experts. It can also be used by any entrepreneurs who want to educate and inform clients and prospects. It's a great lead generation strategy.

Are you interested in learning how to use teleseminars to grow your business?

I have a FREE resource for you:

22 Ways to Use Teleseminars to Grow your Business

Create More Success in Your Business Now

Success is just a few steps away. If you're not creating the results you want in your business, it might be because you're missing a few crucial steps.

Wouldn't it be nice to have the level of success you want in your business? But, what can you do to create more success right now?

Here are 3 simple tips to create more success in your business now:

1) Follow the Leader

Find someone who is already successful in your field and emulate them. Analyze their strategies and break them down. Look for ways to implement what they are doing. This is a great strategy to create a higher level of success in your business.

2) Do What Works

Take time to look at what you've done in the past that has been successful. Duplicate it. This is the advantage of developing systems. You will automatically do what works over and over.

3) Ask for Help

In general, entrepreneurs tend to be Lone Rangers. They keep things close to the vest and rarely let others in. If you want to grow and create more success, you need to let others into your world and ask for help.

For additional tips and strategies to increase your success, get:
The 7 Secrets of Successful Entrepreneurs